How to Add Trust Badges to Shopify (Step-by-Step Guide)
Learn how to add trust badges to Shopify quickly and without coding. Improve store credibility and guide customers toward completing their purchase.
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Trust is one of the most important factors in e-commerce. If customers don’t feel safe, they won’t complete a purchase - no matter how good your product may be. That’s why trust badges play a critical role. They reduce hesitation, build credibility, and can significantly improve your conversion rate.
In this guide, you’ll learn exactly how to add trust badges to your Shopify store step by step using Progus Trust Badges & Icons.
Step 1: Install and Open Progus Trust Badges
To get started, you can install the app in two ways:
Option 1: From the Shopify App Store
- Go to the Shopify App Store
- Search for Progus Trust Badges & Icons
- Click Install
Option 2: From the Progus website
You can also install the app directly from the official page: Progus Trust Badges & Icons
After installation: Open the app from your Shopify dashboard
You’ll see the main dashboard with your setup guide.
Step 2: Activate the App Embed in Shopify
Before adding badges, you need to enable the app in your theme.
- Click Activate app
- Open the Shopify theme editor
- Make sure Progus Trust Badges app embed is enabled
- Click Save
This step ensures your badges can be displayed in your store.
Step 3: Create Your First Trust Badge
- Click Create badge
- Choose where you want your badge to appear
You can select:
- Product page
- Cart page
- Custom position
Choose placement based on where customers need reassurance the most.
Step 4: Customize Your Trust Badge Content
Now it’s time to create your badge.
In the Content tab, you can define:
- badge type (single banner, icon block, payment icons)
- title (e.g. “Free Shipping”)
- subheading
- icon
- call to action (optional)
You can choose whether your badge should:
- have no action
- include a button
- make the entire banner clickable
This is useful if you want to link users to important pages like shipping or return policies.
Remember to keep your message short, clear, and benefit-focused.
Step 5: Adjust the Design
Go to the Design tab to match the badge with your store.
You can customize:
- background color
- border and spacing
- typography
- icon size and style
Make sure your badges look consistent with your brand.
Step 6: Set Placement and Targeting
In the Placement tab, you can decide:
- where the badge appears (top or bottom of cart)
- custom positioning
- geographic targeting
This allows you to show the right message to the right audience.
Step 7: Publish Your Badge
- Click Publish
- Preview your store
- Check desktop and mobile
Your trust badge is now live!
If you want to add more trust badges, simply go back to the dashboard and click Create new badge to repeat the process.
Best Practices for Trust Badges
To get the best results:
- place badges near CTA buttons
- keep the design clean and simple
- use recognizable icons
Want to learn how trust badges impact e-commerce sales?
➔ Check out our trust badges e-commerce guide
Summary
Adding trust badges to your Shopify store is one of the fastest ways to increase conversions.
With Progus Trust Badges & Icons, you can create, customize, and place trust badges exactly where they matter - without coding or theme edits.
Ready to add high-converting trust badges to your store in minutes?
🡺 Try Progus Trust Badges & Icons and start building trust today
Frequently Asked Questions
Where should I place trust badges in my Shopify store?
Trust badges work best when placed near key decision points, such as the “Add to Cart” button, product pages, cart, and checkout - where users are most likely to hesitate.
Do trust badges really increase conversions?
Yes. Trust badges reduce customer hesitation and can significantly improve conversion rates by making users feel more secure during the buying process.
Can I customize trust badges in Shopify?
Yes. With tools like Progus Trust Badges & Icons, you can customize colors, text, icons, and layout to match your store design.
What types of trust badges should I use?
The most effective types include security badges, payment icons, free shipping or return policies, and customer review indicators.